What is the most bought makeup product?

14 Mar.,2024

 

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The pandemic has forever changed so much, but especially our travel visions and plans. We've canceled countless vacations, weddings, and holiday visits, and lockdown orders have forced us to get more creative with our OOO days. But just because we've been limited in terms of physical travel, doesn't mean we can't mentally escape to the far reaches of the Earth — daydreaming of future tropical destinations and bustling city landscapes that give New York City and Los Angeles a run for their culture (and money). 

In fact, let Allure help you explore. You are here — "here" being a wide world of stunning eye shadow, vibrant hair color, and sweet-smelling soaps. In honor of our Best of Global Beauty issue — and our three showstopping cover stars, Anitta from Brazil, CL from South Korea, Tiwa Savage from Nigeria — we've mapped out some of the most desirable beauty products on the planet right now. (Just please don't use this to navigate anything beyond your beauty journey. It is not, we repeat not, an actual world map.)

Allow us to take you globe-trotting (virtually, of course) and drop a pin of some of our favorite products from around the world — some of which happen to be the best sellers of an entire country. Pretty impressive, right? Time to book your imaginary plane ticket and gather some beauty inspiration from your neighbors, both near and far.

A version of this story originally appeared in the April 2021 issue of Allure. Learn how to subscribe here.

What is the most bought makeup product?

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